It’s Time for the Annual Freelance Performance Review

It’s Time for the Annual Freelance Performance Review The freelance industry is growing, and not just in creative fields. According to Forbes, 34 percent of today’s workforce is independent contractors, but by 2020, this figure is expected to grow to 50 percent. Why? Benefits include running your own business, setting your own hours and not…

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When and How Should You Raise Your Rates?

When and How Should You Raise Your Rates? It’s one of the trickiest parts of being a freelancer: Knowing when and how to raise rates on your current customers. I’ve been freelancing full-time for eight years now and I can’t say I’ve got this one completely figured out. On the one hand, if you’ve had…

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The Best Gifts for Clients During the Holiday Season

The Best Gifts for Clients During the Holiday Season December is a good time to show your appreciation to clients with a gift. With only a few weeks left in the year, here are a few guidelines and ideas. Guidelines for Gift Giving  There are three general rules to follow as you consider gifts for your…

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Overcome the Mental Barriers to Maximizing Your Freelance Income

Overcome the Mental Barriers to Maximizing Your Freelance Income On May 6, 1954, Englishman Roger Bannister did something everyone knew was impossible: He ran a sub-four-minute mile with a time of 3:59.4. In 2005, Forbes named the feat, “The Greatest Athletic Achievement of the 20th century.” What’s really interesting is that this new record—this supposedly impossible…

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Unplugging in a Digital World

Unplugging in a Digital World How often have you been at a restaurant and seen people with their faces buried in their cell phones? Or attended a meeting where everyone had his or her laptop open and spent more time watching it than the speaker? As freelancers, many of us work on a computer most…

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The Importance of Tracking Your Freelance Time and Income

The Importance of Tracking Your Freelance Time and Income I went full-time freelance in early 2009 after I got laid off from my job as a writer and editor for a custom publishing company in the aftermath of the financial crisis. Of course, there were lots of challenges in making the transition from an employee…

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LinkedIn Social Selling Index: What’s Your Score?

LinkedIn Social Selling Index: What’s Your Score? LinkedIn can be a tremendous platform to reach prospects and keep in touch with past clients. Unlike other social media networks such as Facebook or Twitter, LinkedIn focuses only on business. It lends authenticity to your work and the value you provide to clients. How to Stand Above…

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Why Project Pricing Beats Hourly Pricing — Hands Down

Why Project Pricing Beats Hourly Pricing — Hands Down There are two main pricing strategies for freelance work: project pricing and hourly pricing. I believe that choosing the right pricing model is by far the biggest key to maximizing your income as a freelancer. In my experience, pricing work by the project results in much…

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My Experience with Fiverr

 My Experience with Fiverr At a recent meeting with a client I was alarmed to hear several managers discuss using “Fiverr” for a graphic design project. Despite being part of a large corporation, the department apparently had finite resources to cover a long list of projects. I decided I needed to learn more about the…

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