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Had a breakthrough with cold emails after someone told me to ditch the template
I've been trying to network in Atlanta for like 2 years now and my cold emails were getting zero replies. I was using those fancy templates from LinkedIn gurus, filling them with buzzwords and asking for coffee chats. Nothing. Then a guy I used to serve at the bar told me to just write like I talk. So I tried it. Sent 15 emails last week where I just said something like "hey saw you work in X, I'm trying to break into that and would love 5 minutes of your time." No fluff. I got 4 replies and 2 actual phone calls. Has anyone else had luck ditching the formal stuff for a more casual approach?
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faith272d ago
My neighbor runs a small lawn care business and he was doing the same thing with his flyers, trying to sound all professional with words like "utilizing premium turf management techniques." Nobody called him. He finally just wrote "I'll mow your grass for $30, text me if you want it done." Now he's booked solid for weeks. It's funny how we all think we need to sound like robots to be taken seriously, but real people just want to talk to other real people. That whole "be authentic" advice everyone throws around actually works when you strip away all the corporate nonsense and just be yourself.
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taylor_wells2d ago
Funny how "professional" just means boring.
People want to talk to humans, not sales bots.
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