Client asked me to redo a logo 4 times and finally admitted the first version was fine

After the third round of tweaks I was ready to quit, but she said "actually the first one works" and now I always send a draft first before diving into revisions. Has anyone else had a client circle back to the original after making you chase your tail?

3 comments

3 Comments

webb.hannah4d agoMost Upvoted

Have you ever had that moment where you're so deep in revisions you can't see straight anymore? I used to think more rounds meant better results, but honestly, this post made me realize sometimes your gut instinct was right the whole time.

mason.drew4d agoTop Commenter

Whoa hold on, I gotta push back a little on this one lol. I've seen way too many projects where that first gut instinct was actually just a bad idea that looked good at 2am. My buddy spent 6 months on a logo for a brewery and his first sketch was a total mess, but after 4 rounds of brutal feedback it became something the client actually loved. Sometimes you need those extra rounds to kill the bad ideas and find the good ones hiding underneath.

sam_cooper4d ago

My buddy Mike went through this with a wedding band logo. He did seven rounds of changes and the client ended up going with the very first sketch he drew on a napkin at a bar. Now he sends three options max and tells them to pick one before any tweaks happen.