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That quick client 'feedback' turned into 14 hours of rewriting
I had a client say they just needed 'a few small tweaks' to a landing page copy last Thursday. I figured 30 minutes tops. Turns out their 'tweaks' meant rewriting the whole value proposition section because they pivoted their target audience. It took me from 2 PM until 4 AM the next day to get it done. Has anyone else had a client call a full rewrite 'minor edits' and how do you even budget for that?
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