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I finally figured out why my client kept asking for revisions

Last month I was working on a logo for a bakery in Austin and they had me redo the font 7 times without ever saying what they actually wanted. I finally realized they were just nervous about committing and didn't actually have a problem with my work. Has anyone else dealt with clients who revise just because they're scared to say yes?
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3 Comments
lucashenderson
Could be a trust issue, but maybe they just don't know what they actually want in the first place. Did you ever ask them what three words describe the bakery's feel or who their typical customer is? Getting them to answer those basic questions upfront usually cuts down on the endless back and forth.
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xena_hernandez98
Could be they just didn't trust your process yet?
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alex820
alex8208d agoTop Commenter
Yeah, "didn't trust your process yet" is a tough spot to be in. Totally get why that feels frustrating, @xena_hernandez98. Sometimes you just have to prove yourself a little more before they let go of the reins.
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