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I was digging through an old filing cabinet at my mom's house in Phoenix and found my first client pitch from 2012.

It was a full page of text, super formal, and I asked for $15 an hour. I showed it to a friend who runs a marketing firm now, and she just laughed. She sent me her current three-line email template that gets way more replies. It made me think about how much the simple 'hello' email has changed. What's the shortest pitch that ever worked for you guys?
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4 Comments
finley_smith
That text from @kevinw94 is wild, honestly.
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kevinw94
kevinw941mo ago
My buddy just texted "Hey, need a logo?" to a guy at a brewery and got the job.
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the_jessica
Honestly that direct approach works way more than people think. Most businesses just want someone who can solve their problem without a bunch of fluff. Just make sure your work backs up the bold ask.
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blake_kelly19
blake_kelly1921d agoMost Upvoted
That whole thing reminds me of how people overcomplicate stuff everywhere, not just in pitching. You see it at restaurants with menus that have 80 items when the place down the street with five things is always packed. The same thing happens with resumes too, heard from a recruiter that fancy templates get ignored but a clean bullet list gets read. It's like everyone's learned that people just want the point fast without having to dig for it. Short and simple usually wins because it shows you respect someone's time right off the bat.
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