My email about recycling old car parts got a great reaction!

I sent a note to my shop's customers offering to take old batteries for free. It brought in new business and felt good to help the planet. Do you have any tips for writing emails about green services?

4 comments

4 Comments

olivia_perez1mo ago

My green emails mostly just grow my spam folder.

tyler_young1mo ago

Green emails? I didn't know that was a thing. What makes them green, anyway? Sounds like a spam magnet.

spencerb641mo ago

Question why green emails would get more spam in the first place. I mean, if the main point is being eco-friendly, maybe filters see that as a marketing buzzword. Kinda makes the green part work against you if it hurts deliverability.

the_mia1mo ago

Focus on the customer benefit first, then the green part.