Stopped guessing prices after one car dealership gig in Tulsa
My first freelance project was making flyers for a local mechanic shop. I charged $50 because I had zero clue what to ask. Then a buddy at a car dealership in Tulsa asked me to do some social graphics for their monthly sale event. I almost said $75 for everything, but last minute I looked up what actual agencies charge in that area. Turns out the going rate for a single post was $60 to $80, and I was about to do 12 posts plus a banner for under a hundred. I ended up asking $450 for the bundle and they didn't even blink. That moment changed my whole approach. Now I spend 20 minutes searching local rates before I give any number, and it saves me from leaving money on the table. Has anyone else had that moment where you realize you were pricing yourself 5 times too low?
Wait, did the dealership push back at all or just accept that number right away? That kind of silence after you quote something always makes me wonder if I should've asked for even more, honestly.