Spent $500 on a drone for property shots and it basically paid for itself on the first listing.

The aerial photos got my client's rural land listing 3x the views and a serious offer within a week, which completely changed how I market anything over an acre.

4 comments

4 Comments

williams.luna2mo ago

Glad the drone worked out for you, but careful with saying it paid for itself on the first job. The drone itself is a cost, but you also have to factor in your time to learn to fly it, edit the photos, and the software you might use. It's a great return on investment, but the real payoff is over several listings, not just one.

ray_burns602mo ago

Williams.luna makes a good point about hidden costs people forget. We see this everywhere where the upfront price tag hides the real work needed. The true cost of anything is always more than just the first number you see.

the_rowan13d ago

Good heavens, @ray_burns60, that's a great point. I had a customer last year who bought a cheap thermal camera to find a draft in his attic. He was bragging how it paid for itself in one weekend until he realized the software to make sense of the images cost him another three hundred bucks and a full Saturday of tutorials just to use it correctly. That drone example is exactly the same - the gadget is just the start of the bill when you factor in all the hidden requirements.

shane_carter2mo ago

Paid for itself on the first listing" is a huge stretch. That $500 is still spent, it didn't magically come back. The profit from the job paid for the tool, which is different. Calling that a full payback ignores the actual cost.